If you navigate the logistics of floriculture, you begin to realize how much waste is produced on a daily basis. However, with sustainability on everyone’s lips, florists are now rethinking their ways and venturing into more sustainable practices in design and business model.
If you’re a florist looking to improve your fundamentals and practice floristry using a more eco-friendly approach, here are some simple tips that will help you become more sustainable.
Floral foam ditch
The use of floral foam in the floral design industry is widespread as it often forms the basis of flower arrangements; provide a source of water to help keep flowers fresh throughout an event.
However, floral foam contributes greatly to waste in the floral design business. Not only is floral foam often disposable, but it is also a petroleum product made from two toxic chemicals: phenol and formaldehyde. This plastic breaks down into small pieces becoming microplastics that destroy habitats and are ingested by wildlife when released into the natural environment.
A more sustainable alternative to floral foam is toasting. A malleable material, it can be cut and molded into a ball that will hold the structure of a flower arrangement in place. The foam can also be used as a water source to keep the arrangement fresh rather than using plastic floral foam.
For a quick tutorial on how to use chicken wire for a compote arrangement, watch this youtube video.
Source of locally grown flowers and foliage
Who knew that with so many plants and flowers involved, the floriculture industry isn’t really as green as it looks? In our previous article, we described the environmental costs of the rapid flower trade. Roughly 90% of flowers in the United States are imported from other countries, such as Ecuador or Colombia. Once the transformed flowers are loaded into the refrigerated truck, the race against time begins to ensure that these refrigerated flowers are delivered to their destination as preserved and intact as possible. They are brought to the cold store near the airport, are prepared and packaged for stacking and loading onto a refrigerated plane, and then delivered to various destinations – this often happens on the same day they are harvested. Such a huge carbon footprint for a highly perishable item.
As a florist, sourcing flowers and foliage locally, in your own region or at most within your country’s borders, as well as sourcing organically grown flowers and native flowers, will help reduce emissions. greenhouse gases and minimize synthetic chemicals sprayed into nature. environment. You can find local flower farms that offer seasonal, local and organic flowers by using the Cultivated, not stolen app, an app specially designed to help florists and customers find slow flower farms.
Related Article: The Best Flower Growing Books For Beginner Slow Flower Farmers
Recycle flower waste
There are tons of flower waste left in churches, temples, event venues every day. A huge volume of these stale flowers are dumped in landfills and even in water bodies where chemicals and insecticides – which were used to keep these once fresh flowers – are washed away, poisoning marine life. In addition, rotten flowers are the perfect home for germs that cause Pollution, produce a noxious odor and even spread infectious diseases.
One way to deal with flower waste is to encourage your customers to vermicompost abandoned flowers. It is not only an effective way to clean the environment from pollution by floral waste, but it also serves as an organic fertilizer. Alternatively, you can offer to remove the flowers after the event and compost them yourself.
Source of Opportunity
A pretty flower shop attracts many people – young and old, men, women and non-binary. Successfully decorating it, especially your storefront, is essential to the success of a florist business. However, you don’t need to use new and expensive furniture and decorations to spruce up the place. Sourcing second-hand items will do the trick. Check out sites like Facebook Marketplace, Craigslist, and eBay for the items you love – and you’ll save money doing the same. The same goes for buckets and vessels.
Last but not the least, go plastic-free. Veto plastic tape and cellophane and choose to wrap bouquets and compositions in natural and biodegradable materials such as recycled paper and paper tape such as Eco-friendly adhesive tape from Woodruff & Co which uses FSC certified paper and also uses a vegetable glue derived from potato starch! And instead of using synthetic fabric ribbons like polyester, opt for natural fiber ribbons like cotton, hemp or silk.
Did you like this post? Share with your networks or save on Pinterest!
Cover image by SOCIAL. TO CUT.